ill keep this one short...
I dont have an issue with the true concept of IIFYM.. its the application of the philosophy that really grinds my gears..
I personally do not believe that all calories are created equal.. what i mean to say is that macro timing is important in my books..
its these stupid n00bs that think they can eat mcdonalds all day and so long as they "meet their macros" theyll be fine..
everyone does some form of IIFYM in the long run..
my clients diets do not follow this approach in cutting because they come to me with specific goals and i want to make the diet as optimal as possible..
but if you want to make bodybuilding a lifestyle youre def going to use some form of IIFYM in the long run.. its about finding balance..
if you were to have a 300/300/80 macro goal daily.. and lets say youve hit 270/240/50 already eating foods that are good for you, unprocessed and such.. and you wanted to have some ice cream, you could get away with that..
why? because youve already done a good job of getting the right foods in.. balancing your nutrition
but IIFYM to cut for a show?? stupid... this is for every day living.. giving you the opportunity to find balance in your life between your goals and your sweet tooth.. for example..