You stink. I stink. We all reek a bit on occasion, and it worries us. Who hasn't sniffed their own pits before meeting up with a date?
A repulsion to bad smells is deep in the genome. At some primitive level, to be stinky means to us microbial decay.
So we spend billions of dollars on body-and-breath cover-ups to convince the hot guy or girl across the bar that we're not pathologically defective.
